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Content Strategist

2 months ago

Melbourne, Victoria, Australia The Goddard School of Sugar Hill, GA Full time

Job Summary:

The Goddard School of Sugar Hill, GA is seeking a highly skilled and experienced Content Strategist to lead our content development efforts. As the Head of Content Development, you will be responsible for creating and implementing a comprehensive content strategy that aligns with our business goals and brand vision.

Key Responsibilities:

  • Develop and Implement Content Strategy: Create a content strategy that drives audience engagement, growth, and brand awareness across all channels, including our website, social media, and video content.
  • Lead Content Creation Team: Lead and mentor a team of content creators, editors, and strategists to ensure high-quality content that resonates with our target audience.
  • Enhance Brand Presence: Develop innovative and engaging content formats that drive user interaction and brand awareness, while prioritizing SEO best practices to ensure increased visibility and search engine ranking.
  • Monitor and Analyze Performance Metrics: Continuously monitor and analyze content performance metrics to refine and optimize content strategies for maximum impact, SEO effectiveness, and ROI.

Requirements:

  • Proven experience in content strategy and development, with a strong understanding of digital marketing and SEO principles.
  • Excellent leadership and communication skills, with the ability to lead and mentor a team of content creators.
  • Strong analytical and problem-solving skills, with the ability to analyze performance metrics and make data-driven decisions.
  • Ability to work in a fast-paced environment and adapt to changing priorities and deadlines.