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Head of Content Strategist

2 months ago

Melbourne, Victoria, Australia Carsales Full time
{"Job Title": "Head of Content", "Job Description": "Transformative Content Leadership Opportunity

Carsales is seeking a visionary Content Leader to spearhead the development and implementation of our content strategies, driving brand elevation, audience engagement, and growth across all channels.

This is a unique chance to join a high-performing team and make a significant impact on our brand's presence and reputation.

As the Head of Content, you will be responsible for:

  • Developing and executing a comprehensive content strategy that aligns with our business goals and brand vision.
  • Driving audience engagement and growth through compelling and relevant content that resonates with diverse target audiences.
  • Enhancing the commercial appeal of content by integrating brand and product messaging to support sales objectives and partnerships.
  • Fostering a stronger connection between the brand and its audience through authentic narratives and storytelling.
  • Prioritizing SEO in all content initiatives to ensure increased visibility and search engine ranking.
  • Leading and mentoring a team of content creators, editors, and strategists to foster a collaborative environment that encourages creativity and professional growth.

Requirements:

  • Demonstrated expertise in content creation, strategy, and management, with a strong background in digital media, publishing, or a related field.
  • Proven track record of developing and executing successful content strategies across key social media platforms.
  • Strong knowledge of Content Management Systems (CMS) and experience integrating content strategies with digital product and UX teams.
  • Demonstrated ability to manage projects from conception to execution, with experience in budget management and resource allocation.

Carsales is an equal opportunity employer and we pride ourselves on fostering a diverse and inclusive workplace. We encourage everyone of all ages, genders, and backgrounds to apply. If you're a candidate with a disability or you'll need some adjustments to be at your best, let us know how we can provide you with additional support.

We know how important keeping that balance between work/life is and have a range of flexible working options on offer, including part-time work. We are open to this conversation during our recruitment process - if you want to know more just ask.

We are a proud Circle Back Initiative Employer which means we are committed to responding to every job applicant.

Successful candidates joining the carsales family are required to undergo a National Police Record check and must have full-time Australian working rights on an ongoing basis.

", "Language": "en-US"}