Global Growth Marketing Leader

4 days ago

Melbourne, Victoria, Australia beBeeGrowth Full time $120,000 - $180,000
Job Overview

As a senior marketing leader, you will oversee the development and execution of our global growth strategy.

This involves leading cross-functional teams to drive business growth through performance, lifecycle, and marketplace marketing initiatives.

You will be responsible for identifying and testing new growth tactics, leveraging industry trends and data-driven insights, and aligning global efforts with business objectives.

A key aspect of this role is building and maturing our performance, lifecycle, and marketplace marketing capabilities, embedding a culture of experimentation, and ensuring every growth initiative contributes to measurable ROI.

Key Responsibilities:
  • Partner with local leaders to review growth channel performance and shape investment decisions.
  • Lead working sessions with channel leads to prioritize experiments and resource allocations.
  • Develop and roll out global playbooks on lifecycle marketing best practices.
  • Launch cross-market tests of new acquisition channels.
  • Advising finance and marketing peers on budget and resource allocation.
  • Review industry trends and competitive insights.
  • Coach team members on scaling experimentation frameworks.
  • Align with product and brand leaders to ensure growth initiatives connect with customer experience and business strategy.
Requirements:
  • Deep expertise in performance and lifecycle marketing.
  • Experience in performance and lifecycle marketing at scale.
  • Comfortable with experimentation.
  • Able to navigate between global strategy and hands-on execution.
  • Believes growth and brand are allies.
  • Thrives on partnership with business owners.
  • Motivated by building a culture of curiosity, accountability, and results.
Why Us?

We are a certified B Corp, committed to meaningful social and environmental impact with a strong company culture.

We offer competitive salaries, healthcare support worldwide, generous paid leave, tailored learning and development opportunities, and benefits like free toilet paper.

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