Digital Activation Director

2 weeks ago


Melbourne, Victoria, Australia OMG Australia Full time

This is an exciting opportunity to lead the SEM pillar for one of our largest e-comm & retail clients, Target. You will manage 2 direct reports and work closely with the wider Target team of 6 activators as well as a number of Investors and Planners.

Key Responsibilities:

  • Manage the execution of day-to-day campaign implementations and optimisations across paid search, social, and programmatic, leveraging support from the team where needed.
  • Lead and oversee your team's product, including implementation, quality of outputs, reporting, and day-to-day invoicing and billing.
  • Build and maintain strong working relationships with the client, agency partners, and media partners.
  • Create optimisation plans to improve campaign health and strategy.
  • Contribute to business development with new and existing clients, including pitches, proposals, case studies, and acting on opportunities as they arise.

About the Role:

  • Proven experience in a similar role across digital activation, programmatic, paid search, or social.
  • Proven experience managing and mentoring a small team.
  • Exceptional client management skills and experience in a client-facing role.
  • Familiarity with tools such as Google Ads, Google Display Network, YouTube Advertising, DV360, or Sizmek.
  • Proven ability to deliver analysis and insights in a fast-paced environment.
  • A passion for working within digital activation and cross-team collaboration.

The successful candidate will be rewarded with a competitive salary of approximately $120,000 per annum, plus benefits.

About Omnicom Media Group Australia:

Omnicom Media Group Australia is an equal opportunity employer committed to building a diverse and inclusive workplace. We encourage applications from Aboriginal, Torres Strait Islander, and people of all backgrounds.



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