Senior Marketing Operations Specialist

We are seeking a Senior Digital Planning Manager to join our team. This is an opportunity to work with one of the world's finest global technology firms in a freshly formed team dedicated to delivering the greatest digital marketing in the world.

This person should exude confidence and be able to motivate, educate and aid the development of other members of the team. The successful candidate will be required to lead, define and deliver the regional strategic and tactical planning process across Adobe APAC markets.

Key responsibilities include developing effective and efficient planning strategies across each in-scope digital channels and campaigns to drive brand, digital and business results for Adobe. The candidate must help manage and actively drive the end-to-end strategy, planning and buying process across each campaign.

The successful candidate will also take responsibility for the end-to-end delivery of campaign plans, working closely with Digital Activation Team. Develop best-in-class digital campaigns and innovation, develop relationships with key media vendors and help to develop test & learn programmes to improve media effectiveness in partnership with Digital Activation teams.

Ensure best-in-class audience targeting and data relevance, ensuring this is actionable at a campaign activation level. Effectively analyse historical campaigns to integrate insights into future campaigns. Always seek out new and improved planning approaches, partners, data sets, processes, and ways of working to continuously improve the team.

Manage, coach and mentor one direct report. Requirements include experience of delivering strategies and plans to meet Adobe needs, ideally in a multi-market setting. Experience briefing a team of specialists and the ability to bridge planning & specialist execution.

Knowledgeable in all media channels, particularly digital channels. Ability to tell compelling stories through data and gain buy-in across a wide variety of stakeholders. A strategic and big-picture thinker, grounded in digital, analytics and optimisation, able to uncover strategic insights that can help create, shape, and transform overall client strategic direction through a media strategy and communications plan.

Strong account management skills to ensure seamless delivery, build trust and develop an effective working relationship with Adobe and internal stakeholders. Ability to convincingly present the agency's ideas and plans to senior Adobe stakeholders. Possess a natural curiosity and desire to help clients achieve goals.

Clear grasp of technical digital concepts, with a reasonably practical technical knowledge. Able to multi-task and prioritise, with exceptional organisational skills, even when under pressure. Able to identify when to escalate potential issues before they become a problem. A team player, committed to the collective success of the entire Adobe.

Pub and Adobe. Positive and well-informed, able to think quickly on your feet, not afraid to speak up and can defend their point of view without being dogmatic. Keen on new challenges and able to operate in a changing and flexible environment.

• Experience of delivering strategies and plans to meet Adobe needs, ideally in a multi-market setting.
• Experience briefing a team of specialists and the ability to bridge planning & specialist execution.
• Knowledgeable in all media channels, particularly digital channels.

• A comprehensive Wholeself program supporting physical, mindful, and financial wellbeing.
• A creative, lively, and rewarding office environment where people love working with each other, supported by our Publicis Liberté flexibility approach - 'working your way with us.'
• Access to our Global AI Platform Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network.
• Extensive Learning & Development opportunities including more than 15,000 learning programs via our online learning platform, Marcel Classes.
• A culture of open feedback and support to reach your goals through our Career Conversations program.
• A committed Diversity, Equality, and Inclusion strategy driven through our Viva Women, Égalité, enABLE, EmbRACE, and Écologique committees.
• Leave benefits including Birthday Leave, Flexible Public Holidays, and an additional 5 days of leave after 2 years of service.
• Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year.
• Parental leave policy with up to 18 weeks based on tenure, paid primary carer leave, secondary carer swap, and Cub Care leave.
• Access to counsellors, psychologists, and professionals through Sonder, an all-in-one digital wellbeing technology platform designed to support psychological, medical & safety needs.
• A workplace that stands together to provide a more open, supportive, and recovery-forward culture for all employees with life-threatening illnesses.