Digital Marketing Strategist

2 weeks ago


Melbourne, Victoria, Australia Forever New Full time
{"description": "

Forever New is a dynamic and innovative fashion brand seeking a Digital Marketing Manager to lead our global digital marketing strategy. As a key member of our marketing team, you will be responsible for developing and executing digital marketing plans that drive business growth and customer engagement.

Key Responsibilities:
  • Lead the development of digital marketing plans in line with brand communications, customer strategy, and commercial calendars for Australia, New Zealand, Canada, and the UK.
  • Oversee the execution of all digital campaign deliverables and reporting, ensuring maximum return on investment.
  • Collaborate with the CRM team to develop customer-led omnichannel campaigns that drive acquisition and retention.
  • Stay up-to-date with the latest digital marketing trends, technologies, and competitor activities, identifying opportunities to optimize spend and performance.
  • Manage digital marketing budgets, forecasting, and ROI across multiple markets, ensuring alignment with business objectives.
Requirements:
  • 5+ years of experience in digital marketing, with a proven track record of driving online growth through performance channels.
  • Experience managing direct reports and leading cross-functional teams.
  • Strong analytical and problem-solving skills, with expertise in data analytics and insight tools, including Google Analytics.
  • Excellent written and verbal communication skills, with the ability to maintain brand standards and communicate effectively with stakeholders.
About Forever New:

Forever New is a leading Australian fashion brand with a global presence. We are passionate about creating moments that bring a smile to our customers' faces, and we are committed to fostering a culture of innovation, creativity, and teamwork. If you are a digital marketing professional with a passion for our brand values and a desire to make a meaningful contribution to our team, we encourage you to apply for this exciting opportunity.", "lang_code": "en"}



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