Travel Content Strategist

3 days ago


Brisbane, Queensland, Australia FCM Travel Full time

About FCM Travel

FCM Travel is a global leader in corporate travel management, dedicated to delivering exceptional service and expertise to its clients.

Salary: $85,000 - $105,000 per annum

Job Description

The Content Market Manager plays a crucial role in developing and implementing content strategies that drive engagement and conversions for our corporate brands. This includes researching, planning, and creating content pieces that align with customer insights, brand guidelines, and TOV across various mediums.

Main Responsibilities:

  • Researching and planning content strategy for Flight Centre's corporate brands (FCM and Corporate Traveller)
  • Writing and editing content pieces for corporate brands, including websites, blogs, social media, emails, and more
  • Working with in-house and external creative agencies to deliver other forms of content, such as videos, podcasts, and infographics
  • Sourcing, organizing, and project managing freelancers or contractors for all overflow work when required
  • Project managing content development from inception through to delivery
  • Ensuring all content produced is in line with SEO and broader digital marketing best practices
  • Completing content audits and creating content marketing strategies aligned to brand goals and industry standards
  • Producing content in line with the agreed-upon schedule with the brands
  • Liaising and receiving feedback from the internal content team or brand directly about delivered work
  • Meeting global team members face-to-face or via teleconference to discuss content, strategy, results, progress, and next steps

Requirements

  • 3+ years in a content and/or communications function
  • Experience in the travel category desirable
  • Bachelor's degree (or higher) in Communication, Journalism, Marketing, or Business

What We Offer

  • Competitive salary range: $85,000 - $105,000 per annum
  • Employee Share Scheme through Equate Plus
  • Access to in-house financial and health services, internal gym, and End-of-Trip Facility
  • Ongoing training and professional development through the Flight Centre Landing
  • Excellent hybrid working model
  • Prestigious company culture and opportunities for growth and progression

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