Program Management Role for B2B Marketing
2 weeks ago
Program Manager - B2B Marketing
Role OverviewThe role of Program Manager in B2B Marketing involves leading the end-to-end process of marketing initiatives. This includes serving as a critical connector across marketing teams, proactively managing stakeholder alignment, resolving challenges, and ensuring projects achieve strategic objectives efficiently.
Key Responsibilities:- Manage campaign execution across Public Sector verticals (Higher Ed, Government, Real Estate)
- Drive cross-functional alignment across Growth Strategy, Content, and Product Marketing teams
- Plan, report, and deliver for B2B marketing programs
- Build repeatable systems to improve campaign scalability and velocity
- Create dashboards and updates to showcase impact, learnings, and insights to leadership
- Promote operational excellence through streamlined workflows and communication
Our team is responsible for vertical campaigns that are critical to achieving our B2B goals. As a Program Manager, you will play a key role in making these campaigns successful.
We celebrate all types of skills and backgrounds at Canva. If your skills don't perfectly match what's listed above, we still want to hear from you.
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