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Digital Marketing Specialist

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Melbourne, Victoria, Australia LION Digital Full time
{"title": "Paid Social Manager", "description": "Job Summary

LION Digital is seeking a skilled Paid Social Manager to join our Paid Media team. As a key member of our team, you will be responsible for developing and executing Search advertising campaigns for our clients.

Key Responsibilities
  • Develop and execute Search advertising campaigns across social platforms, including Meta Business Manager.
  • Manage budgets of $3k - $20k+ per month, with a focus on driving results for our clients.
  • Collaborate with cross-functional teams to ensure campaign performance and ROI.
  • Analyze campaign data using tools like Google Analytics and SEMrush to inform optimization strategies.
  • Stay up-to-date with industry trends and best practices in Paid Social advertising.
Requirements
  • Minimum of 3 years experience in performance marketing, with a focus on Search advertising.
  • Good knowledge of Meta Business Manager and associated platforms.
  • Ideal candidate will have working knowledge of TikTok, Amazon Advertising, Google Ads, and The Trade Desk.
  • Strong analytical skills, with experience using tools like Google Analytics and SEMrush.
  • Solid communication and interpersonal skills for effective cross-team collaboration.
What We Offer

LION Digital offers a dynamic and supportive work environment, with opportunities for professional growth and development. If you are a motivated and results-driven individual with a passion for Paid Social advertising, we encourage you to apply for this exciting opportunity.", "lang_code": "en-US"}