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Marketing Professional

1 month ago

Perth, Western Australia people2people Full time
About the Role

This is an exciting opportunity to join a dynamic team as a Marketing Officer, playing a central role in the marketing operations of a innovative engineering company based in Kewdale. As a key member of the team, you will be responsible for developing and implementing strategic marketing plans to promote the company's services and align with business goals.

Key Responsibilities:
  • Develop and implement marketing strategies to promote the company's services and align with business goals.
  • Create engaging content across various platforms to effectively communicate the value of the company's services to the target audience.
  • Utilize digital marketing channels such as the website, social media, and email campaigns to increase visibility and engagement.
  • Manage and execute social media campaigns tailored to promote the company's services and build relationships with the audience.
  • Design visually appealing promotional materials like brochures and flyers to showcase the company's services to potential clients.
  • Coordinate and participate in events, webinars, and trade shows to showcase the company's services and engage with potential clients.
  • Effectively manage client appointments and meetings, ensuring clear communication and understanding of their needs.
  • Design and execute targeted email campaigns to educate the audience about the company's services and share updates.
  • Conduct regular market research to identify emerging trends and inform strategic decision-making.
  • Monitor and analyze the performance of marketing campaigns to optimize strategies and maximize ROI.
  • Conduct competitive analysis to identify opportunities for differentiation and maintain a competitive edge.
Qualifications:
  • Master's or Bachelor's degree in Marketing, Communications, or related field.
  • Minimum of 2 years of marketing experience in Australia, with a strong focus on digital marketing.
  • Solid grasp of marketing principles and techniques tailored to the Australian market.
  • Proficiency in digital marketing tools and platforms, including Google Analytics, Facebook Ads Manager, and email marketing software.
  • Excellent written and verbal communication skills.
  • Creative thinking and problem-solving abilities.
  • Ability to thrive in a collaborative team environment and effectively manage multiple projects simultaneously.

If you meet these qualifications and are an Australian citizen with relevant experience in the Australian market, we want to hear from you. Apply now to join our dynamic team and make an impact in the Australian marketing landscape.