Consumer Marketing Specialist

2 weeks ago

Melbourne, Victoria, Australia beBeeMarketing Full time $82,000 - $124,000
Marketing Professional Job Description

We are looking for a skilled Marketing Professional to join our team. This is an exciting opportunity for someone who is passionate about marketing and has a strong interest in consumer marketing to children.

About the Role:

  • The successful candidate will be responsible for supporting annual Marketing Kits for export partners, creating brand copy and content documents, and assisting with TV commercial planning, briefing, and coordinating product samples.
  • You will also be delivering assets and products to agency partners for social media campaigns, supporting monthly product updates and FAQ for customer support, and updating the website with up-to-date product information.
  • In addition, you will assist with toy fair kits, internal focus groups, NPD research, and Google Analytics insights, collaborate with our Creative Team to develop online story content, and raise POs to support Global Marketing Team.
  • You will also prepare monthly variance reports and support lifestyle photography shoots.

Key Responsibilities:

  • Supporting annual Marketing Kits for export partners
  • Creating brand copy and content documents
  • Assisting with TV commercial planning, briefing, and coordinating product samples
  • Delivering assets and products to agency partners for social media campaigns
  • Supporting monthly product updates and FAQ for customer support
  • Updating the website with up-to-date product information
  • Assisting with toy fair kits, internal focus groups, NPD research, and Google Analytics insights
  • Collaborating with our Creative Team to develop online story content
  • Raising POs to support Global Marketing Team
  • Preparing monthly variance reports
  • Supporting lifestyle photography shoots

Required Skills and Qualifications:

  • Tertiary qualifications in a related field (e.g. Certificate IV or Diploma of Marketing, Bachelor of Marketing)
  • A strong interest in consumer marketing to children
  • Experience in a similar role is highly regarded
  • Solid understanding of marketing principles and TV production
  • Skills in Excel, Word, PowerPoint - Illustrator is a plus
  • Great attention to detail and relationship building skills

Benefits:

  • Certified Great Place to Work
  • Hybrid working: Mondays & Wednesdays WFH + flexi time
  • Annual Wellbeing Days + onsite gym & PT sessions
  • Daily breakfast bar, fresh fruit & veggie garden
  • Regular social events, celebrations & guest speakers
  • Onsite School Holiday program for working parents
  • Onsite EV charging station, discounted health insurance & Free EAP support

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