Public Transport Marketing Executive

4 days ago

Brisbane, Queensland, Australia beBeeMarketing Full time $120,000 - $210,000

Marketing Leadership Role

Job Summary

The role of a marketing leader involves developing and implementing effective marketing strategies to promote public transport initiatives across Queensland.

  • Strategic Marketing Expertise: Provide high-level strategic marketing advice to senior officers on issues relating to public transport across Queensland.
  • Team Leadership: Lead a team of marketing professionals in researching and developing strategies to promote and increase sales of public transport products and services.
  • Customer Experience Improvement: Deliver projects that enhance the customer experience on Translink services.
  • Stakeholder Engagement: Build relationships with internal and external stakeholders to achieve business goals.
  • Brand Management: Manage Translink's brand presence and enhance brand value.
Key Responsibilities
  • Develop and implement effective marketing campaigns to promote public transport initiatives.
  • Provide strategic guidance to senior officers on marketing-related matters.
  • Lead a team of marketing professionals to achieve business objectives.
  • Deliver projects that improve the customer experience on Translink services.
  • Engage with internal and external stakeholders to build strong relationships.
Requirements

This role requires a highly experienced marketing professional with excellent leadership skills and a deep understanding of public transport marketing.

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