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Digital Marketing Specialist

2 weeks ago

Melbourne, Victoria, Australia beBeeMarketing Full time $55,000 - $85,000
Job Description

We are seeking a skilled Digital Marketing Specialist to join our team. In this role, you will be responsible for implementing and reporting on paid marketing campaigns, analysing data, and managing multiple projects.

This is an ideal opportunity for a recent graduate or junior marketer who wants to utilise their knowledge of digital and performance marketing principles to deliver high-quality work and enable an exceptional customer experience.

The successful candidate will have excellent analytical and multitasking skills, with the ability to identify key data trends across all website channels to ensure continual improvement.

Key Responsibilities:

  • Analysing, reporting, and optimising paid marketing campaigns
  • Partnering with the marketing team and internal stakeholders on key marketing initiatives and projects
  • Utilising various digital marketing tools such as Google AdWords, Google Analytics, Microsoft Excel, and Tableau to assist with campaign implementation and reporting

Requirements:

  • University degree qualified in a relevant field (marketing, analytics, communications, or similar)
  • Certified in Google Ads, preferably with some worked experience of the tool
  • Experience in or exposure to performance marketing, preferably in a retail or eCommerce environment
  • Highly analytical and ready to delve into data
  • Excellent attention to detail and multitasking skills
  • Proficient in Microsoft Excel, including VLOOKUP and pivot tables

Benefits:

We offer a hybrid work model, providing flexibility and autonomy in your role. You will have ownership and empowerment to achieve positive outcomes, making a real impact within our organisation.

We value autonomy, ownership, and flexibility, and our team is committed to delivering exceptional results.