Digital Marketing Specialist

2 weeks ago

Melbourne, Victoria, Australia Good Group Hospitality Full time

Exciting Digital Marketing Specialist role within a thriving hospitality Group
- Central CBD Location at Tram stop and Train station
- Work with a supportive Manager and vibrant Head office Team

**_Digital Marketing Specialist_**
- Good Group Hospitality is seeking a talented _
**_Digital Marketing Specialist_**:

- , who will thrive working in a fun, fast paced hospitality environment, along-side the talented Head of Marketing_
- Are you an experienced Digital Marketing Specialist?_
- Do you have passion for Digital Marketing, Food and Hospitality? _
**_This is your Dream role_**
- You will enjoy working along-side a committed team. The role will provide assistance to the Head of Marketing and will necessitate the provision of a broad range of duties and functions. The Digital Marketing Specialist will liaise with the Head of Marketing managing tasks & duties allocated by the Head of Marketing with the aim to maintain & improve productive systems and platforms for the overall benefit of Good Group Hospitality._

**_Your Responsibilities_**
- managing CRM strategy (including segmentation and performance)
- working with the team on delivering engaging digital campaigns across multiple channels
- management of Good Group's presence across multiple digital platforms (and third party listings)
- management of regular digital reporting
- web analytics management and improvement (traffic data tracking for ROI)
- SEO management
- _gatekeeper and manager of all digital and brand assets

This intriguing role is permanent full time and based in our wonderful head office in Melbourne's CBD.

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