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Digital Marketing Specialist Position

3 weeks ago

Sydney, New South Wales, Australia beBeeDigital Full time $60,000 - $120,000
Job Title:
Digital Marketing Professional

About the Role:

Overview

This position involves developing and executing online marketing strategies to achieve business objectives. The key responsibilities include SEO/SEM, content optimization, social media management, ad campaigns, and performance reporting.

Key Tasks:

  1. Develop marketing strategies that align with organizational goals.
  2. Create and implement online marketing campaigns on various platforms.
  3. Update existing content with relevant keywords.
  4. Research keyword trends and create high-quality content.
  5. Promote all SEO efforts including link building, keyword, and image optimization.
  6. Analyze on-page and off-page SEO competition.
  7. Determine effective content for customer engagement and place ads accordingly.
  8. Conduct regular social media and search engine optimization audits to maintain best practices.
  9. Increase sales through targeted online marketing.
  10. Prepare digital marketing reports.
  11. Manage social media content creation and maintenance.
  12. Write engaging ad copy and content for online campaigns.
  13. Design visual concepts for promotional activities.
  14. Create and monitor Google Ads marketing campaigns in collaboration with designers.
  15. Support marketing campaigns by creating visual assets with graphic designers.
  16. Analyze campaign outcomes and demonstrate a positive return-on-investment from digital channels.
Qualifications and Skills:
  • Bachelor's degree or equivalent.
  • Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.).
  • Experience with SEO and SEM; strong written, verbal, and collaboration skills.
Work Details:
  • Full-time employment.
  • Entry-level position.
  • Marketing and Sales job function.
  • Telecommunications industry.