Online Presence Specialist
5 days ago
SkinKandy is looking for an Online Presence Specialist to drive growth and boost our online presence through effective digital marketing strategies.
In this role, you will create, manage, and execute effective digital marketing campaigns across the SkinKandy brand portfolio to drive traffic, leads, and conversions.
- Main Responsibilities:
- Create high-performing Google Ads campaigns with effective ad copy, targeting, and bid strategies.
- Monitor and analyse campaign performance, making data-driven optimisations to improve ROI.
- Conduct market research to understand trends, audience behaviour, and competitor strategies.
- Evaluate outcomes to refine future campaign strategies and digital content.
Requirements:
- 2+ years' experience creating, managing, and optimising campaigns, ideally within a digital marketing agency or retail brand.
- Strong understanding of SEO best practices and procedures.
- Exceptional project management skills to handle multiple campaigns and projects.
- Ability to work across cross-functional teams to align advertising strategies with marketing goals.
- Strong analytical mindset, using data-driven approaches to optimise campaign performance.
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