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Regional Content Lead
2 weeks ago
We are seeking a seasoned social media leader to drive our regional strategy and content across Australia, New Zealand, and Southeast Asia.
Main Responsibilities- Pioneer and lead the localisation of content across various platforms (Meta, X, TikTok, YouTube) that resonates with players and supports campaign objectives.
- Develop and execute day-to-day publishing plans, community interactions, and player engagement strategies across Blizzard's social channels.
- Collaborate as project lead on regional activations with cross-functional partners (Marketing, PR, Influencer etc).
- Brief and manage social agencies to support campaign execution and evergreen content development.
- Analyse key social KPIs (reach, engagement, sentiment) and provide actionable insights to inform strategy.
- Stay ahead of platform trends, local cultural moments, and competitive landscape to drive content direction.
This role is part of Activision Blizzard's global team, operating across North America, Europe, and Asia. We are home to some of the world's most beloved entertainment franchises.
We're proud to be included in FORTUNE's '100 Best Companies To Work For' list for five consecutive years and have received a perfect score on the 2019 Corporate Equality Index released by the Human Rights Campaign Foundation.