Category Insights Specialist

1 week ago

Melbourne, Victoria, Australia beBeeDevelopment Full time $100,000 - $120,000

We are seeking a skilled Category Development Analyst to join our team.

This role offers the opportunity to drive actionable insights and support business growth through category planning, shopper marketing, and data analysis.

  • Assist in developing a deep understanding of categories;
  • Recommend strategic changes based on detailed category analysis;
  • Provide regular and ad-hoc category performance analysis;
  • Support the team with data-related queries and reporting analysis;
  • Facilitate training on data tools;
  • Lead as a Category Advisor for category reviews across multiple customers;
  • Develop fact-based ranging and shelf layout strategies;
  • Support commercial planning for the retail business;
  • Lead customer-specific category management projects.
Requirements:
  • A solid analytical background ideally within the Food or FMCG industry;
  • Trade Marketing or Category Analyst experience;
  • Ideal degree qualification (Business, Commerce or similar);
  • Strong foundation in Nielsen/IRI software and ability to tell compelling stories from complex data;
  • Exposure to Quantium/Shopper Panel Data viewed favorably;
  • Comfortable presenting to customers, senior leaders, and peers;
  • Strong influencing style;
  • Attention to detail combined with ability to multi-task and prioritize work;
  • Strong commercial acumen and energetic, enthusiastic team player.

This role is ideal for someone who can combine data analysis with strategic thinking to drive business outcomes. If you have a passion for category development and a knack for storytelling with data, we encourage you to apply.

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