Activation Specialist

2 weeks ago


Sydney, New South Wales, Australia Lion Full time

About the Role:

We are seeking an experienced Activation Executive to join our Customer Marketing team at Lion. As an Activation Executive, you will play a key role in developing and executing marketing initiatives that drive connections, trial, and conversion with shoppers.

Key Responsibilities:

  • Collaborate with a team of 20 to create solutions that deliver against our brand objectives and are mutually beneficial to Lion and our customers.
  • Support our Brand and Sales teams by developing and executing product launches, promotions, and other marketing activations.
  • Lead the go-to-market execution for Ready to Drink (RTD) New Product Developments (NPDs).
  • Lead the activation execution for Kirin Hyoketsu, a leading brand in our RTD portfolio.

Requirements:

  • Sound ability to connect insight, strategy, and execution to deliver positive outcomes.
  • Strong organisational skills and the ability to manage multiple diverse initiatives simultaneously.
  • Excellent communication skills and outstanding stakeholder management.
  • Building partnerships with customers and agencies and working collaboratively to meet shared objectives.
  • Passion for and experience in shopper/trade marketing.

What We Offer:

We're proud of our diverse workforce and offer a competitive salary package, including a bonus and a substantial product allowance. Our flexible working program, LionFlex, enables us to work in ways that support our lifestyle and help us balance our careers with the other essential things in life.

We're committed to diversity, equity, and inclusion, and leveraging unique perspectives to innovate and grow. If you need specific support or accessibility adjustments during the recruitment process, please reach out to us.


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