Content Writer

2 weeks ago


Sydney, New South Wales, Australia Rest Full time
Job Title: Communications and Content Writer

Rest is seeking a skilled Communications and Content Writer to join our team. As a key member of our Communications and Content team, you will be responsible for delivering high-quality communications to our members, employers, and partners.

About the Role

This is a key role within our Communications and Content team, focused on delivering high-quality communications to our members, employers, and partners. You will work within a collaborative and supportive team environment to:

  • Scope, develop, and write compelling, differentiated, and on-brand copy that makes super simple for our members, employers, partners, and other audiences.
  • Contribute to the content strategy and identify opportunities to increase brand affinity.

You will work closely with your team leader, constantly striving to exceed expectations and surprise and delight our members and partners.

Key Accountabilities/Responsibilities

As a Communications and Content Writer, you will be responsible for:

  • Creating high-quality and effective communications and copy for our members, employers, and other audiences that is consistent with our brand strategy and reflects our tone of voice.
  • Making even regulatory and service communications delightfully simple and effective, thinking visually and identifying opportunities for fewer words and more visuals such as infographics or video formats.
  • Working closely with our Senior Manager, Communications and Content to develop and execute our member content strategy, and working in conjunction with designers and videographers (both internal and agency) to creatively solve briefs in a differentiated, innovative, and effective way.
  • Writing copy for a variety of media including social, long-form content, landing pages, blogs, eDM, DM, print, video, and online, and tailoring it to meet member needs based on member and segment insights.
  • Handling end-to-end execution of content, including the development of ideas for new content across various formats and channels.
  • Editing and proofing of written content from across the team, to ensure high editorial standards are met across all content, and that there is cohesion across content to reflect our tone of voice.
  • Staying current on trends and competitors within the editorial sphere, including upcoming trends in technology and the digital space.
Key Relationships

As a Communications and Content Writer, you will work closely with:

  • Member team
  • Data and customer analytics teams
  • Investments
  • Service & operations
Qualifications

To be successful in this role, you will need:

  • Tertiary qualifications in a relevant discipline and/or a minimum of 5+ years equivalent experience in communications, content, and copywriting.

You will also need:

  • Strong creative writing skills
  • Proven ability to multitask, prioritize, and manage time efficiently
  • Creative thinker
  • Impeccable attention to detail
  • Ability to be autonomous, proactive, and plan and manage deadlines
  • The ability to translate data into user-friendly information
  • Strong interviewing, content research, and communication skills
  • Experience in writing and editing content across a broad variety of formats and for a range of digital channels
  • Strong project management skills: planning, issues management, execution
  • Creative problem solver and able to generate ideas
  • Collaborative with strong stakeholder management skills
Additional Information

At Rest, we offer a range of benefits to support your career and well-being, including:

  • Personal and professional development opportunities
  • Hybrid working
  • Purchase leave scheme and gender-neutral 16 weeks paid parental leave
  • Super Contribution Continuation for 12 months of parental leave
  • LinkedIn Learning
  • Income Protection Insurance
  • Rest Excellence awards (peer recognition awards based on Rest's values and behaviours)
  • Rest Stops - meeting-free breaks

If you share our values and believe you can help make a difference for our members, please click Apply Now. Please submit your CV with a sample of work from your portfolio.

We are committed to creating a flexible work environment and culture that embraces diversity, equity, and inclusion - where people feel welcome, safe to be themselves, and inspired to do their best.

We value the different backgrounds, lived experiences, and abilities our diverse team brings. We welcome and encourage applications from candidates of all ages, cultural backgrounds, faiths, gender identities, sexual orientations, and thinking styles.

Please note only people with the right to work in Australia will be considered.


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