Digital Marketing Expert

2 weeks ago

Sydney, New South Wales, Australia beBeeSpecialist Full time $150,000 - $180,000
**Job Description:**

The role of a Search Engine Marketing Specialist is to drive performance across Google PPC campaigns. Key responsibilities include executing bid and buy strategies, ensuring full delivery and performance standards are met, and recommending opportunities for improvement.

**Required Skills and Qualifications:**
  • A minimum 1+ years experience managing Google Search Ads, Google Shopping & Merchant Centre campaigns end-to-end.
  • Expert knowledge in planning, delivering and optimising Google search campaigns and Google Shopping (and Merchant Centre) campaigns.
  • A strong understanding and ability to navigate Google Analytics, including setting up goals/events and conversion tracking for Google PPC campaigns.
  • Ability to understand client's goals, and problems and brainstorm solutions.
  • Experience working across Google Tag Manager with the ability to set up all tracking for a client from the ground up.
**Benefits:**
  • Access to publications and products from across News Corp family.
  • Advice, support and facilities for healthy minds and bodies.
  • Range of leave options to support personal needs and moments that matter in life.
  • Development opportunities and recognition.
  • Support on making the most of your money.
  • Exclusive offers across a range of products and services.
  • Make a difference to our communities.
**About Us:**

News Xtend was founded in 2014 as the digital marketing arm of News Corp Australia. With its results-driven campaigns and customer-first approach, News Xtend helps more than 1,000 small and medium businesses (SMBs) to navigate the world of digital marketing and grow their businesses.

**What We Offer:**

We value diversity and are committed to equal employment opportunities regardless of race, religion, sexual orientation, age, disability or gender identity.

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