Head of Engagement, Digital Media

5 days ago


Sydney, New South Wales, Australia SBS Full time

At SBS, we're committed to creating a workplace that's inclusive and welcoming to everyone. We're seeking a highly skilled Head of Engagement to join our team and drive user adoption and retention on SBS On Demand.

About the Role

The Head of Engagement will work closely with cross-functional teams to develop and execute a comprehensive engagement strategy that drives user adoption, retention, and satisfaction on SBS On Demand. This includes defining engagement metrics, identifying growth opportunities, and prioritising initiatives.

Key Responsibilities

  • Develop and execute a comprehensive engagement strategy to drive user adoption, retention, and satisfaction on SBS On Demand.
  • Collaborate with cross-functional teams to define engagement metrics, identify growth opportunities, and prioritise initiatives.
  • Lead a high-performing team of engagement and analytics specialists, providing mentorship, guidance, and professional development opportunities.
  • Work closely with the Head of Curation and content teams to optimise content discovery and recommendation algorithms.
  • Define key performance indicators (KPIs) to measure engagement and retention, and develop regular reports and dashboards to track progress.

About You

  • Bachelor's degree in a relevant field or equivalent practical experience.
  • Proven experience in driving product engagement and retention in the digital media industry or a related field.
  • Strong analytical and data-driven mindset with experience in leveraging data analytics tools and user behaviour analysis to drive strategic decision-making.
  • Excellent leadership and collaboration skills to work effectively with cross-functional teams and stakeholders.

What We Offer

  • A dynamic and inclusive work environment.
  • Opportunities for professional growth and development.
  • A competitive salary and benefits package.

How to Apply

If you're a motivated and experienced professional looking for a new challenge, please submit your application, including your resume and a cover letter outlining your experience and qualifications.



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