Marketing Data And Insights Analyst

2 days ago


Sydney, New South Wales, Australia Parity Consulting Full time

The CompanyOur client is a boutique investment firm with a clear vision: to deliver high-quality strategies that drive exceptional outcomes for investors.Focused on forming strong alliances with high-calibre managers both locally and globally, they bring unique investment opportunities—spanning global and Asian equities, fixed income, private credit, and alternatives—to the Australian market.Their success is defined by the strength of their partnerships, the quality of their offerings, and the trusted relationships they build with advisers and institutional clients.The OpportunityAre you someone who thrives at the intersection of marketing, data, and technology?
We're excited to be partnering with a fast-evolving organisation looking for a Marketing Data & Insights Analyst/Specialist to play a pivotal role in scaling marketing impact and supporting business development, sales, and product functions through data-driven insights.This is a permanent Sydney-based opportunity for someone passionate about analytics, platforms, and operational efficiency—bringing clarity to complexity and driving smarter business outcomes.What You'll Be DoingCreating and maintaining Salesforce reports for stakeholders including BDMs, senior leaders, and board executivesManaging the integrity and integration of marketing data between Salesforce and Mailchimp, including unsubscribe workflows and audience hygieneDelivering ongoing data analytics and insights across marketing channels—email, website, and social mediaDriving daily updates and content refreshes across digital platforms including the corporate website and news/insights portalsCollaborating with external data providers and internal ops teams to ensure completeness and accuracy of adviser and client dataSupporting platform analytics and maintaining rebate databases to support product decision-makingLeading regular performance reporting across digital, media, and email channels to identify trends and opportunitiesWhat We're Looking ForA data and marketing-savvy analyst with a working knowledge of Salesforce and Google AnalyticsExperience in the financial services industry (fund or wealth management) would be advantageousExperience using Wordpress and Mailchimp is an advantageA natural problem-solver who can think creatively and apply structured approaches to resolving data challengesSomeone comfortable with both autonomy and teamwork—able to take initiative while following direction when neededStrong Excel skills and familiarity with connectors like XL-Connector and platforms like YouTube, LinkedIn, and PodbeanWhy Apply?
Join a dynamic team at the heart of data, marketing, and productHelp shape operational efficiency and drive smarter commercial outcomes through insightWork across a diverse set of tools and platforms in a role that offers variety and ownershipBe part of an organisation that values proactive thinkers and data-led decision-makingEnjoy flexible working options and a culture that celebrates curiosity and creativityWhether you are a sports fanatic, shark diver or part-time antique collector, we celebrate your uniqueness.Parity Consulting works with clients who embrace diverse and inclusive environments and empower their teams to bring their authentic whole self to work.We encourage people with different beliefs, abilities, backgrounds and life experiences to contact us.
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