Digital Analytics Professional

2 days ago

Melbourne, Victoria, Australia beBeeAnalytics Full time $122,538 - $163,181

You're only human. It's a strange thing to say, because us humans are capable of incredible things.

We strive to make real, fundamental change, driven by a simple purpose: to create the best health and wellbeing for all of Australia.

We are building an expert team to deliver best in class solutions for our customers.

Job Overview

The Digital Data Analyst holds a role in Medibank's Digital Platforms and Engineering team, reporting to the Digital Analytics Lead.

This role is responsible for the design and delivery of digital data collection, driving data driven insights across Medibank's core Digital Channels – including public-facing websites and member portals across app and web platforms.

Key Responsibilities
  • Act as a subject matter expert and develop expertise and insights on digital data ecosystem, championing digital data to be the integration fabric for digital ecosystem.
  • Enable reusability, scalability and efficiency in digital analytics implementation and tagging practice by adopting a generic data model and implementing standardised data layers library.
  • Provide guidance and support on 3rd party tag implementation (floodlights, vendor tags), partner with marketing and media agency to enable marketing use cases.
  • Conduct regular audit and data validation exercises to ensure digital data collection and tag management practice is accurate and compliant with privacy policy.

We're looking for a seasoned Digital Data professional who can formulate a vision and achieve successful business outcomes through collaborative teamwork and responsible decision-making.

About You
  • Ideally 5+ years' experience in digital analytics.
  • Experience configuring data layers and implementing tags on Adobe Launch and Google Tag Manager.
  • Strong knowledge and power user of Adobe Analytics and Google Analytics.
  • Experience in designing and implementing Data Layers on both App and Web assets.

Imagine working with us where you could shape when and where you work to have more impact. Where flexible working isn't a buzzword, it's a reality.

We believe in everyone's potential and strive to make inclusive environment for all because different perspectives make us better.

Benefits

We offer a dynamic and supportive work environment that allows you to grow and develop your skills.

Our flexible working arrangement gives you the freedom to balance your work and personal life.

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