Digital Performance Marketing Leader

1 week ago

Sydney, New South Wales, Australia beBeeMarketing Full time $130,000 - $140,000

As a marketing professional, you will play a pivotal role in driving digital performance and marketing strategy across various venues and brands.

About the Role:

This position involves leading media buying and performance marketing efforts to achieve strong returns on investment (ROI) across online and offline channels while supporting digital platform growth and customer experience.

Your Responsibilities:
  • Plan, execute, and optimize media buying and performance channels across various brands.
  • Deliver measurable returns on digital and traditional media spend.
  • Develop and own performance marketing frameworks, tracking, testing, and analytics across acquisition channels.
  • Collaborate with internal teams to enhance websites and eCommerce capabilities.
  • Manage backend content management systems, tag managers, and third-party tracking tools.
  • Provide marketing insights and contribute to strategic planning and campaign briefs.
  • Act as an expert, mentoring and upskilling the broader team in digital and performance marketing best practices.

This is a contract role with the potential to transition into a permanent position for the right candidate.

Requirements:
  • Proven senior digital or performance marketing experience, ideally within hospitality, lifestyle, or eCommerce sectors.
  • Strong hands-on experience with media buying, digital performance metrics, and data analytics.
  • Proficiency with content management systems, tag managers, and performance tracking tools.
  • Demonstrated ability to manage budgets, analyze marketing ROI, and deliver insights that drive business outcomes.
  • Clear communicator with strong stakeholder management and cross-functional collaboration skills.

We are an equal opportunity employer committed to equity and workplace diversity. We strongly encourage applications from underrepresented groups.

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