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Marketing Coordinator

2 months ago

City Of Greater Dandenong, Australia Baby Bunting Full time
About the Role

We are seeking a highly organized and passionate Marketing Coordinator to join our dynamic Category Marketing Team. As a key member of our team, you will play a critical role in the execution of strategic marketing plans for our Travel & Feeding Customer Missions/Categories and the Baby Bunting Brand.

Key Responsibilities
  • Assist the Marketing and Campaign Teams in the development and execution of ATL & BTL marketing campaigns in conjunction with internal & external partners, ensuring they are delivered on time and within budget.
  • Ensure consistent brand messaging and positioning across all marketing activities.
  • Track and report on campaign performance, using data-driven insights and recommendations for future improvements.
  • Assist in the development and implementation of strategies to increase customer engagement and loyalty, in partnership with the Loyalty & CRM team.
  • Develop and maintain strong relationships with external partners, such as suppliers, agencies, and media outlets to maximize customer and business opportunities.
  • Support the Marketing & Merchandising teams in coordinating growing product categories and implementing supplier media initiatives.
  • Responsible for Local Area Marketing, Community Partnerships and Baby Bunting Services marketing.
What We Offer
  • A chance to learn from an experienced team, getting exposure to all elements of the marketing mix.
  • We're accelerating our growth across Australia and New Zealand, when we grow, you grow.
  • We're making the most of flexible working, driving strong collaboration and supporting our teams virtually and flexibly - work 2 days from home.
  • We have a new Support Centre and National Distribution Centre based in Dandenong South, featuring modern technology and facilities including a team member hub, free onsite parking, wellness room, Basketball court, BBQ area and outdoor Table Tennis.
  • Employee & Family discount
  • Paid parental leave
  • Novated lease options available