Strategic Digital Content Manager

13 hours ago

Melbourne, Victoria, Australia beBeeDigitalMarketing Full time $90,000 - $120,000
Job Title: Digital Marketing Specialist">

As a skilled digital marketing specialist, you will play a vital role in driving business growth through effective online campaigns. You will be responsible for managing content in Adobe AEM, ensuring accuracy and consistency across our digital platforms.

Deploying campaign assets, such as landing pages, blogs, banners, and more, is also a key responsibility. This will support our SEO goals and help us reach our target audience.

Supporting organic social media strategy and execution is another critical aspect of this role. You will work to amplify customer reach and engagement by providing valuable content and engaging with our online community.

Ongoing optimization of web content to support our SEO goals is essential. This involves improving search engine rankings and driving website traffic through data-driven decision making.

A significant portion of your time will be spent coordinating workflow tasks and ensuring timely delivery. Meeting project deadlines and milestones is crucial to the success of our online campaigns.

You will also be responsible for providing basic reporting on campaign performance, tracking key metrics and insights that inform future marketing strategies.

Collaboration with cross-functional teams is key to the success of this role. You will work closely with colleagues to ensure a seamless user experience and improve content processes and documentation.

Requirements:
  • 3+ years of experience in digital marketing, content, or campaign roles, with a proven track record of success.
  • Detail-oriented and process-savvy, with excellent analytical and problem-solving skills.
  • Familiarity with HTML, CSS, SEO, UTM tagging, and campaign analytics, with experience in Adobe Experience Cloud a plus.
  • Great communication skills, with the ability to collaborate effectively with cross-functional teams.
  • Strong time and project management skills, with experience managing multiple projects simultaneously.

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