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Marketing Campaign Lead

1 week ago

Melbourne, Victoria, Australia Hypetap Full time

Hypetap, a pioneer in Influencer Marketing, invites applications for a Marketing Campaign Lead position.

This is an exceptional opportunity to shape the future of our agency and drive business growth through strategic campaign planning and execution.

The Position

As a Marketing Campaign Lead, you will oversee the development and implementation of influencer marketing campaigns, collaborating with cross-functional teams to achieve client objectives.

You will analyze market trends, competitor activity, and customer behavior to inform campaign strategies and optimize results.

Our diverse client base includes FMCG, travel, auto, QSR, creative agencies, media agencies, and fashion companies.

Your Key Duties
  • Develop and execute comprehensive campaign strategies
  • Analyze market data and competitor activity
  • Collaborate with internal teams to ensure campaign success
  • Monitor and evaluate campaign performance
  • Provide actionable insights and recommendations for improvement
  • Lead and mentor junior staff to enhance team capabilities
Your Requirements
  • Bachelor's degree in marketing, advertising, communications, or commerce related fields
  • Minimum 2 years experience in Influencer Marketing or related field
  • Strong analytical and problem-solving skills
  • Excellent communication and project management skills
  • Ability to work independently and lead cross-functional teams
  • Familiarity with Meta Ads Manager and TikTok Ads Manager