Digital Marketing Executive

3 days ago

Sydney, New South Wales, Australia beBeeDigitalMarketing Full time $100,000 - $125,000
Digital Marketing Leadership Role

We are seeking a highly skilled Digital Marketing Manager to lead our digital marketing strategy and execute campaigns across multiple platforms.

This role involves developing and implementing full-funnel digital marketing strategies, including owned (website, email, content), paid (digital ads), and earned (social, PR, influencer) channels to drive brand awareness, engagement, and conversion.

  • Campaign Implementation & Execution:
    Build, launch, and optimize campaigns across Google Ads, Meta Ads (Facebook/Instagram), TikTok, LinkedIn, Amazon Ads, and other platforms.
  • Full Funnel Digital Marketing:
    Develop and execute strategies to drive business growth through digital marketing initiatives.
  • Testing & Experimentation:
    Design and execute A/B tests and structured experiments to improve performance across the funnel.
  • Performance Monitoring & Optimization:
    Monitor daily performance metrics and apply optimizations based on trends.
  • Reporting & Analysis:
    Provide regular campaign and creative performance reports with actionable insights.

The ideal candidate will have 3–5+ years of hands-on experience managing paid digital campaigns across multiple platforms and a strong analytical mindset with the ability to translate data into actionable insights.

Essential Skills and Qualifications
  • Experience with budget management and ROI optimization.
  • Familiarity with A/B testing frameworks and growth experimentation.
  • Proficient in Excel or Google Sheets.

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