Pet-Friendly Marketing Role

24 hours ago

Gold Coast, Queensland, Australia beBeeMarketing Full time $60,000 - $80,000

We are looking for a skilled Marketing Specialist to join our team. This role involves driving growth across various channels, managing content creation and marketing materials, and collaborating with cross-functional teams.

Job Description

The ideal candidate will have a strong understanding of the full marketing mix, excellent communication and collaboration skills, and the ability to manage multiple projects and deadlines in a fast-paced environment.

  • Assist with the development and execution of marketing campaigns across direct-to-consumer (D2C), marketplaces, and retail partner channels
  • Manage content creation and marketing materials for consumers, retailers, and stakeholders across the full marketing mix ensuring they comply with brand guidelines
  • Manage social media content planning, creation, scheduling and influencer collaborations
  • Manage PR and brand partnerships
  • Assist in providing marketing support for retail partners and the sales team, including promotions, visual merchandising, and marketing toolkits
  • Product management, including coordinating new product launches in Australia and New Zealand
  • Collaborate with the Digital Marketing and Ecommerce Specialist to assist in executing digital marketing campaigns
  • Collaborate with global marketing and category teams to assist in aligning global strategies with local execution
  • Co-ordinate photo/video shoots and content localisation
  • Co-ordinate tradeshows, expos, and industry events
  • Maintain the marketing calendar across all channels, campaigns, promotions, and product launches
  • Assist in compiling marketing reporting and analytics
Required Skills and Qualifications

The successful candidate will possess:

  • Minimum 2 years of experience in marketing, ideally in consumer products, retail, ecommerce, or pet-related industries
  • Bachelor's degree in Marketing, Communications, Business, or related field
  • Strong understanding of the full marketing mix
  • Proficiency with tools such as; Shopify, Sprout Social, Klaviyo, Meta, Adobe CC, Canva, Meltwater, Microsoft Office, Jira and Asana
  • Strong copy writing and content creation skills for B2B and D2C audiences
  • Experience assisting with digital marketing campaigns
  • Experience in PR, events, influencer and social media
  • Experience in product and brand management
  • Ability to manage multiple projects and deadlines in a fast-paced environment
  • Strong attention to detail and compliance with brand guidelines
  • Excellent communication and collaboration skills
  • A proactive, problem-solving mindset
  • Passion for pets and pet parents
Benefits

We offer a range of benefits to our employees, including:

  • Be part of a business making a positive impact on pets' lives
  • Work on globally recognised brands across Australia and New Zealand
  • Creative, collaborative, dog-friendly environment - Bring your dog to work
  • Gym reimbursement and office massages
  • Free breakfast for all employees on site
  • Monthly team BBQs
  • Pet benefits such as adoption fee reimbursement and pet bereavement leave
  • Office with ocean views on the Gold Coast and free parking
  • Flexible work environment with 2 work from home days per week
  • WorkAWAY 4 weeks per year abroad
  • Performance related bonus
  • Employee assistance program
  • Learning and development opportunities

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