Digital Engagement Lead

3 weeks ago


Sydney, New South Wales, Australia Commonwealth Bank of Australia Full time
Role Overview

As a Digital Engagement Lead at the Commonwealth Bank of Australia, you will be responsible for crafting market-leading digital experiences that drive customer loyalty and engagement. This role requires a deep understanding of digital strategy, product vision, and customer behavior.

Key Responsibilities
  • Develop and execute digital engagement strategies that deepen customer relationships and grow share of wallet.
  • Collaborate with cross-functional teams to design and deliver native digital engagement and loyalty programs.
  • Lead the development of product visions that align with business objectives and customer needs.
  • Interpret customer insights and data to inform decision-making and drive business growth.
  • Build and lead high-performing digital teams to deliver exceptional customer experiences.

Requirements
  • Proven expertise in designing, developing, and delivering native digital engagement and loyalty programs.
  • Strong ability to influence and align multiple stakeholders to deliver product vision.
  • Data-driven mindset with excellent communication skills to champion customer engagement and loyalty.
  • Experience in building and leading high-performing digital teams.


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