Digital Product Manager

1 week ago

Melbourne, Victoria, Australia beBeeMerchandising Full time $120,000 - $160,000
Senior Digital Merchandising Strategist

This is a senior role that involves crafting and evolving our digital merchandising strategy across every digital touchpoint. The ideal candidate will have proven success in digital merchandising or eCommerce, with commercial acumen and the ability to translate data into impactful decisions.

Key Responsibilities:
  • Develop and refine the digital merchandising roadmap to align with seasonal campaigns, product strategies, and business objectives.
  • Utilize analytics, A/B testing, and tools like Searchspring or Dynamic Yield to optimize the digital shelf and improve conversion rates.
  • Lead best-in-class visual merchandising across home, category, and product pages, partnering with creative, marketing, and merchandising teams.
  • Enhance product discovery with smart navigation, search, filtering, sorting, and personalized recommendations.
  • Champion product storytelling, ensuring product descriptions are accurate, inspirational, and tailored to the target audience.
  • Collaborate with planning and supply chain to align merchandising with stock availability and sales goals.
  • Build reporting dashboards to monitor merchandising impact on revenue, engagement, and customer experience.
Requirements:
  • Proven success (3+ years) in digital merchandising or eCommerce, ideally with a premium or lifestyle brand.
  • Commercial acumen with the ability to translate data into impactful decisions.
  • Strong stakeholder management skills and a collaborative approach across marketing, digital, UX, and global teams.
  • Proficiency with merchandising tools (Shopify, Salesforce Commerce Cloud, Searchspring, Contentful, or similar).
  • Knowledge of omni-channel strategies and the retail landscape.
  • A degree in Marketing, Business, Commerce, or similar; postgraduate study is a plus.

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