SEO and PPC Specialist

2 days ago


Melbourne, Victoria, Australia Click Creative Full time

As a skilled SEO and PPC Specialist, you will play a critical role in driving the success of our digital marketing campaigns.

Main Responsibilities:
  1. Stay up-to-date with current best practices in Organic and Paid Search trends, applying this knowledge to inform campaign development
  2. Develop and implement strategies to maximise organic Search performance and ROI, working closely with stakeholders to achieve project goals
  3. Lead SEO strategy and implementation projects, collaborating with cross-functional teams to ensure successful project delivery
  4. Create and optimise site pages, written, image and video content to improve user experience and search engine rankings, aligning with business objectives
  5. Plan, execute, and iterate successful PPC campaigns, analysing performance data to inform future improvements and enhance ROI
  6. Conduct ongoing SEO and PPC audits with ROI analysis reporting, providing actionable recommendations for improvement and enhancing user engagement
  7. Identify CRO opportunities and apply iterative processes to enhance user experience and conversion rates, driving business growth
  8. Communicate recommendations and manage relationships with clients, ensuring effective collaboration and project delivery, building strong stakeholder relationships
  9. Familiarity with project management systems is required, with Click Creative using Jira and Slack, enabling efficient project management and collaboration

A competitive salary is on offer, negotiable based on proven skills and experience. With a positive team culture and a focus on celebrating team successes, this role could be an excellent fit for the right candidate.

Key Qualifications:
  1. 1-3 years of agency or freelance experience in Digital Marketing, with a solid understanding of technical Organic and Paid Search best practices
  2. Strong collaboration and communication skills, with the ability to work effectively with client stakeholders at key project meetings and reviews

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