Regional Content Strategy Lead

4 days ago

Sydney, New South Wales, Australia beBeeContent Full time $75,000 - $170,000

Job Title: Regional Content Strategy Lead

Job Description:

This is a senior-level role that oversees the development and execution of regional content strategies across multiple campaigns, events, and lifecycle marketing initiatives. The ideal candidate will have a strong background in content marketing, with experience producing high-quality case studies, email campaigns, and thought leadership pieces.

The successful candidate will be responsible for developing and directing creative briefs, copy, and assets with external creative agencies, as well as leading customer story creation for sales, PR, and marketing teams. Additionally, they will write and localise lifecycle, event, and always-on emails, manage regional influencer programs, and support events with customer activations and speaker management.

Key Responsibilities:

  • Develop and direct creative briefs, copy, and assets with external creative agencies
  • Lead customer story creation for sales, PR, and marketing teams
  • Write and localise lifecycle, event, and always-on emails
  • Manage regional influencer programs
  • Support events with customer activations and speaker management
  • Oversee webinars and content elements for local events
  • Adapt and localise global content for regional audiences
  • Partner with marketing teams on enablement materials and co-branded content
  • Collaborate with media partners on content-led advertising programs
  • Track and manage content budget aligned with marketing goals

Requirements:

To be successful in this role, you will need:

  • 8+ years of experience in content marketing, ideally in B2B tech or SaaS
  • Experience producing case studies, email campaigns, and thought leadership pieces
  • Strong copywriting skills adaptable across audiences and channels
  • Skilled at working across time zones and managing global stakeholders
  • Agency management expertise and creative asset review experience
  • Confident working with customer or executive speakers
  • Highly organised, able to manage multiple content work streams simultaneously

Benefits:

This is a temporary role with a competitive daily rate and superannuation benefits. You will also have the opportunity to work with a global technology company that is powering customer-first growth in APAC.

Others:

This role is central to delivering pipeline growth, brand visibility, and customer advocacy. If you are a highly skilled content marketer looking for a new challenge, please apply.

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