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Senior Brand Strategist

2 weeks ago

Brisbane, Queensland, Australia beBeeBrandMarketing Full time $120,000 - $180,000
About the Role

This senior marketing position involves leading brand strategy, storytelling, and thought leadership for a prominent industry player. The Brand Marketing Manager will be responsible for elevating the company's presence as a trusted authority and category leader.

The ideal candidate will have a proven track record of building and scaling brand programs that increase awareness and market credibility. They should possess exceptional writing and storytelling skills, with a strong sense of narrative, tone, and voice.

Key responsibilities include developing and executing brand strategy, defining point of view and manifesto, delivering high-impact campaigns across various channels, and amplifying the founder's voice through content creation.

Main Responsibilities:
  • Develop and execute brand strategy to increase market credibility.
  • Lead brand awareness campaigns across multiple channels.
  • Craft compelling narratives showcasing company vision, customer success, and market leadership.
  • Amply the founder's voice through strategic thought leadership.
  • Maintain brand consistency across all channels and messaging.
Required Skills and Qualifications:
  • 8+ years in B2B marketing with 3+ years focused on brand strategy, storytelling, or thought leadership.
  • Proven experience building and scaling brand programs.
  • Exceptional writing and storytelling skills.
  • Familiarity with brand-building tactics including podcasts, video series, PR, and executive amplification.