Senior Brand Strategist

2 weeks ago

Brisbane, Queensland, Australia beBeeBrandMarketing Full time $120,000 - $150,000
Job Title: Brand Marketing Manager

About this role: We are seeking a seasoned brand marketing professional to spearhead our brand awareness and credibility initiatives. This key member of our marketing team will play a pivotal role in elevating our presence as the trusted authority in fatality prevention software.

Your mission will be to ensure every target customer knows who we are, what we do, and why we're the best in our category. You'll lead our expanding brand marketing team and work closely with Demand Generation and Product Marketing to connect brand storytelling directly to pipeline growth and demand creation.

You'll execute our brand strategy by defining our point of view and manifesto, and delivering high-impact, locally relevant campaigns across channels like video, podcasts, events, webinars, and PR. You'll also amplify the founder's voice and turn their passion and our customer success stories into content that deeply resonates with our audience.

Main Responsibilities
  • Develop and execute a comprehensive brand strategy, including a clear point of view and manifesto.
  • Lead brand awareness campaigns across various channels, including video, podcasts, PR, communities, events, webinars, roundtables, and social media.
  • Identify and secure high-impact speaking, media, PR, and partnership opportunities, including managing our annual industry conference strategy and calendar.
  • Craft compelling narratives that showcase our vision, customer success, and market leadership.
  • Amplify the voice of our founder through strategic thought leadership.
  • Partner with Product, Sales, and Customer Success to surface and share powerful customer stories and proof points.
  • Maintain brand consistency across all channels, assets, and messaging.
  • Track brand awareness, perception, and share of voice within our target industries.
  • Collaborate with Demand Generation to align brand storytelling with pipeline growth and revenue outcomes.
Required Skills and Qualifications
  • 8+ years of experience in B2B marketing, with 3+ years focused on brand strategy, storytelling, or thought leadership.
  • Proven track record of building and scaling brand programs that elevate awareness and market credibility.
  • Exceptional writing and storytelling skills, with a strong sense of narrative, tone, and voice.
  • Ability to turn abstract ideas and founder vision into compelling campaigns and content.
  • Familiarity with brand-building tactics, including podcasts, video series, PR, and executive amplification.
  • Experience working in or with complex industries, such as mining, construction, utilities, or safety.
  • Strong project management skills and ability to operate in a fast-paced, cross-functional environment.
  • Background in brand, PR, journalism, editorial, or creative content strategy.
  • Experience supporting global brand efforts across multiple geographies.
  • Familiarity with brand health metrics, sentiment tracking, and brand surveys.
  • Passion for amplifying founder voices and working closely with executive leadership.
  • Understanding of industrial buyers, field environments, and safety-critical contexts.

  • Senior Brand Experience Strategist

    5 days ago

    Brisbane, Queensland, Australia beBeeBrand Full time $110,000 - $155,000

    Senior Brand Experience Strategist About the roleWe are seeking a seasoned and creative Senior Brand Experience Strategist to join our dynamic team. The ideal candidate will have significant experience in leading and mentoring teams, with a proven track record of developing innovative brand strategies that drive business growth.Responsibilities:- Develop...

  • Experienced Brand Strategist

    2 weeks ago

    Brisbane, Queensland, Australia beBeeDesigner Full time $100,000 - $130,000

    Senior Creative LeadWe are seeking a highly skilled Senior Designer/Junior Art Director to join our team.This role requires experience in brand development and campaign creative, ideally with at least 5 years of experience in a design role.You will be responsible for implementing strategic brand ideas through the design of identity systems and branded...

  • Personal Brand Strategist

    2 days ago

    Brisbane, Queensland, Australia eflr Group Full time

    OverviewPosition: Personal Brand Strategist (Commercial Focus)Location: Flexible (Australia or US – remote/virtual considered)Type: ContractWe are seeking an experienced Personal Brand Strategist to take a fast-growing podcast and personal brand (with a community of nearly 500,000 subscribers) to the next level. This role is about turning a powerful...

  • Personal Brand Strategist

    3 days ago

    Brisbane, Queensland, Australia eflr Group Full time $70,000 - $120,000 per year

    Location:Flexible (Australia or US – remote/virtual considered)Type:Contract or PermanentAbout the RoleWe are seeking an experiencedPersonal Brand Strategistto take a fast-growing podcast and personal brand (with a community of nearly 500,000 subscribers) to the next level.This role is not just about podcasting – it's about turning a powerful personal...

  • Brand Development Strategist

    1 week ago

    Brisbane, Queensland, Australia beBeeCreative Full time $60,000 - $80,000

    About the RoleWe are seeking a creative and skilled individual to join our team as a Strategist.This is an exciting opportunity for someone who loves campaigns that feel big without the big-brand fluff. As a Strategist, you will be responsible for managing timelines, approvals, budgets, and keeping clients in the loop.You will also be the glue between...

  • Senior Brand Lead

    1 week ago

    Brisbane, Queensland, Australia beBeeCreative Full time $90,000 - $140,000

    We are seeking an experienced Senior Creative to lead our team in brand development and campaign execution.Key responsibilities include:Defining brand and campaign strategiesDesigning brand identities and frameworksConceptualizing creative for B2B and B2C campaignsArt directing shoots, digital, and motion contentOverseeing artwork and productionCarefully...

  • Ecommerce Brand Strategist

    2 days ago

    Brisbane, Queensland, Australia beBeeBrand Full time $80,000 - $150,000

    About the OpportunityWe are seeking a talented Ecommerce Brand Strategist to join our dynamic venture. As a key member of our Consumer Brands Fund, you will be responsible for crafting cutting-edge brands in Australia and unleashing them globally.Craft innovative digital strategies and e-commerce solutions to drive business results. Develop and execute...

  • Senior Organisational Strategist

    7 days ago

    Brisbane, Queensland, Australia beBeeStrategist Full time $120,000 - $150,000

    Job Title: Senior Organisational StrategistAs a key member of the senior leadership team, the Senior Organisational Strategist plays a pivotal role in driving organisational success. This involves providing high-level advice and solutions to executive leaders, leveraging talent strategies and operational metrics to inform business decisions.The ideal...

  • Senior Financial Strategist

    6 days ago

    Brisbane, Queensland, Australia beBeeStrategist Full time $142,760 - $150,874

    Job Title: Senior Financial StrategistAbout this role:We are seeking a highly skilled and experienced financial professional to join our team as a Senior Financial Strategist. As a key member of our leadership team, you will play a critical role in shaping the organization's financial strategy and ensuring its effective implementation.Key...

  • Senior Workforce Strategist

    2 weeks ago

    Brisbane, Queensland, Australia beBeeWorkforce Full time $109,200 - $145,950

    Job Title: Senior Workforce StrategistRole OverviewThe Senior Workforce Strategist provides expert advice and support to senior leaders and HR practitioners on complex workforce management matters. This role involves partnering with managers at all levels, driving strategic workforce planning, and developing effective solutions to address business...