Marketing Strategy Professional

1 week ago

Sydney, New South Wales, Australia beBeeDigital Full time $90,000 - $120,000

Job Title:

**Marketing Specialist Role**

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Job Description

We are seeking a highly skilled Marketing Specialist to join our team. In this role, you will play a key part in growing brand awareness, traffic and revenue for our business. You will confidently manage campaigns end-to-end and take an insight-led approach to developing our content & social strategy with the support of a Marketing Assistant.

As a Marketing Specialist, you will be responsible for:

  • End-to-end campaign management from brief through to reporting;
  • Responsible for social and content strategy, including but not limited to the blog, brand launches influencers and ambassadors;
  • Own paid social channel, working with our agency to update creative and optimize against goals;
  • Responsible for in-store windows, visual merchandising and activations when required;
  • Copywriting for short and long-form written content, working with freelancers when required;
  • Nurture relationships with shopping centres, stylists and other partners;
  • Oversee influencer marketing strategy for our in-house brand and collection drops;
  • Report on all marketing activity to gain insight and assess against goals.

Requirements

To be successful in this role, you will need:

  • At least 3 years' marketing experience with an eye for social and content trends within the fashion and lifestyle landscape;
  • Understanding of digital marketing best practice;
  • Strong interpersonal skills and demonstrated ability to build effective relationships with key stakeholders, retailers and the community;
  • Exceptional time management and multi-tasking skills;
  • Previous experience with implementing and evaluating marketing campaigns;
  • Creative thinker with the ability to strategically evaluate concepts and ideas;
  • Strong attention to detail;
  • Ability to write and review long and short-form copy.

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