Digital Content Producer

1 day ago

Melbourne, Victoria, Australia beBeeContent Full time

Join our editorial team as a Digital Content Producer where you will be responsible for creating and editing innovative content on the Travel Insider website.

The successful applicant will have expertise in SEO, data analysis, and social media platforms. They will conceptualise, create and edit engaging content that inspires travel while working at pace.

Key Responsibilities

  • Work closely with the Managing Editor to understand objectives and guide content development based on goals
  • Help deliver on the multichannel content strategy aligning with the brand and consumer to deliver traffic growth in line with agreed targets
  • Track search trends and data using tools such as SEMRush to make data-driven decisions to continually improve content and business KPIs
  • Optimise content for SEO/AEO best practice and user experience on all channels including web, social media, mobile and video
  • Regularly monitor the site's performance and adjust strategy accordingly
  • Keep abreast of and regularly update the content team on developments in international best practice content strategy and deployment
  • Assist in managing the editorial process to ensure effective distribution of resources

Requirements

  • 3-5 years of proven experience as a digital producer working directly in a CMS and across social platforms
  • Relevant tertiary degree
  • In-depth understanding of SEO, Adobe/Google Analytics and CMS
  • Excellent writing, editing and subbing skills
  • Proven ability to meet tight deadlines and manage multiple projects concurrently
  • Commercial skills in helping to drive revenue growth
  • Exemplary client service and a willingness to exceed client expectations

Benefits

  • Access to publications and products from across News Corp family
  • Advice, support and facilities for healthy minds and bodies
  • News offers a range of leave options to support your personal needs
  • Development opportunities and recognition
  • Support on making the most of your money
  • Exclusive offers across a range of products and services
  • Make a difference to our communities

Working Environment

We are proud to be Australia's most impactful media group, we're even prouder of what we stand for: Together, we inform, advocate and inspire all Australians, for a better Australia.

With over 150 brands across news, sport and lifestyle, backed by a team of more than 5000 dedicated people across the country, News Corp Australia is trusted by over 17 million Australians a month to provide the information and inspiration they seek across multiple digital, video, audio and print platforms.

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