Spirits Marketing Director

6 days ago


Sydney, New South Wales, Australia Lion Pty Ltd Full time
About Lion's Marketing Team

We are a team of passionate professionals who craft exceptional brands and deliver brand growth. We're committed to creating unforgettable moments for our consumers.

Job Title: Spirits Marketing Director

This permanent, full-time role is instrumental in driving business objectives, brand equity, and consumer engagement goals within a high-profile, fast-growing spirits category. The successful candidate will be responsible for developing and executing 3-year brand strategies and annual business plans to drive long-term sustainable growth.

Key Responsibilities:
  1. Lead brand innovation, positioning, and performance management (P&L, AOP budget).
  2. Collaborate with cross-functional teams and technical experts to achieve brand objectives.
  3. Maximise ROI on marketing investments by leveraging insights and best practices.
  4. Build strong internal relationships and support the development of your team across brand managers, social, and e-commerce.
Requirements:
  1. +5 years Marketing experience (Spirits category experience is essential, consumer/luxury good experience is a plus).
  2. Proven ability and experience in leading brand strategy, platform lead innovation, and cross-functional projects.
  3. Strong expertise in through-the-line communication and e-commerce.
  4. Stakeholder and people leadership experience with a track record of delivering results.
  5. Experience in brand transformation is an added advantage.

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