Lead Brand Experience Designer

3 days ago


Melbourne, Victoria, Australia T2 Tea Full time

At T2 Tea, we're on the lookout for a talented Senior Digital Designer to spearhead our brand experience across digital touchpoints globally.

About the Role

This role is accountable for driving the brand's visual identity and user experience across various digital channels, including websites, email communications, in-store digital screens, social media, and digital advertising. As part of this team, you'll be responsible for optimizing design and execution of website and CRM visual communication, social media posts, stories, and advertising assets, as well as designing and executing in-store animated digital screen content and wholesale website assets.

Key Responsibilities

  • Oversight and optimization of all website and CRM visual communication, including banners, tiles, landing pages, article pages, and eDMs.
  • Design and execution of organic and paid social media posts, stories, and advertising assets.
  • Creation and implementation of in-store animated digital screen content, with bespoke format optimization.
  • Design and execution of wholesale website assets, emails, and social collateral, along with stockist digital advertising assets.
  • Development and deployment of third-party marketplace website and advertising assets.

About You

  • A minimum of 2-3 years' experience within an in-house studio or agency.
  • Relevant tertiary qualification in Digital Design.
  • Proficiency in Adobe Creative Suite (Photoshop, After Effects).
  • Experience with web interface design software (Figma).
  • Understanding of HTML and CSS.
  • Excellent organizational and time management skills to meet tight deadlines in a fast-paced environment.

About T2

We're T2 Tea, a tea brand renowned for its premium, sustainable ingredients. Our goal is to create an engaging customer experience through our online presence and retail stores across Australia, New Zealand, and Singapore.

We believe every team member brings unique experiences and skills to each role, which are invaluable to us. In return, we provide training, incentives, and foster an inclusive culture through our policies and initiatives.

As part of LIPTON Teas and Infusions, the world's largest tea business, we offer opportunities for global relationships, career expansion, and participation in industry-leading initiatives.

We're proud to be B Corp Certified. Learn more about us at [link].

What We Offer

  • An estimated salary range of AU$90,000 - AU$110,000 per annum, depending on experience.
  • A 50% discount on T2 products, plus endless cups of tea.
  • Recognition and rewards for outstanding performance.
  • Volunteer leave days for a purpose-aligned organization.
  • Flexible working arrangements, including hybrid work options.
  • Employee Assistance Program (EAP).

How to Apply

We encourage applicants from diverse backgrounds to apply. If most of your experience matches the requirements, we'd love to receive your application. All qualified candidates will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.


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