Digital Content Creator

3 weeks ago

Sydney, New South Wales, Australia Big Red Group Full time

Big Red Group is a leader in the experiences industry, connecting people with a diverse range of experiences worldwide. As we expand our footprint through partnership and products, we are building a state-of-the-art platform to empower our experience partners through technology.

This platform powers iconic marketplaces like RedBalloon, Adrenaline, Experience Oz, and Everything NZ, providing a comprehensive suite of software products and services designed to help experience operators grow their businesses. We are committed to encouraging people to choose 'stories over stuff' and are on track to deliver an experience every second by 2030.

The Role

We are seeking a talented Copywriter to join our team on a 6-month fixed-term contract, creating engaging and SEO-optimised product content to inspire our customers. The ideal candidate will have a proven track record in copywriting, with experience in e-commerce or digital environments.

Key Responsibilities

  • Content Creation: Write compelling and creative product descriptions that are both engaging and tailored to our audience, enhancing the overall shopping experience.
  • SEO Optimisation: Ensure all product content is optimised for search engines, incorporating keywords and meta descriptions to improve organic search rankings.
  • Product Listings: Collaborate with the Digital Content and Product teams to deliver accurate and descriptive product listings, bringing to life the experience and enticing customers to purchase.
  • Brand Voice: Adhere to brand tone of voice guidelines.
  • Content Review & Improvement: Continuously review and refine product copy, working with the broader team to ensure the highest quality and relevance.

What We're Looking For

  • Experience: Proven experience in copywriting, within e-commerce or digital environments.
  • SEO Expertise: Familiarity with SEO best practices and how to implement them into product content.
  • Attention to Detail: Meticulous attention to detail in grammar, spelling, and overall quality of content.
  • Creative Writing Skills: Ability to write engaging and persuasive copy that resonates with a diverse audience.
  • Collaboration: A team player who can collaborate across functions and deliver high-quality work in a fast-paced environment.
  • Adaptability: Comfortable working in a dynamic environment with tight deadlines, and open to feedback and iterations.

Why Work with Us?

This is a contract role, but as part of our team, you'll have the opportunity to work on a high-impact project. If you're based in Sydney, you'll enjoy participating in our vibrant team culture, including community lunches on Mondays. While the role is remote-friendly, we're looking for candidates within ANZ, with a preference for those in Sydney for easier collaboration.

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