Strategic Marketing Specialist

2 days ago

Perth, Western Australia beBeeMarketing Full time $80,000 - $100,000
Job Opportunity:

This is a 12-month contract role covering an internal secondment — a fantastic opportunity to gain exposure and make an impact in the retail industry.

  • Drive standout campaigns and activations across Westfield destinations, enhancing customer experience and engagement.
  • Help shape marketing strategy, deliver memorable events, strengthen relationships with retail partners, and contribute to the broader Centre Experience Team.

Day-to-day responsibilities include:

  • Lead key centre campaigns from concept to execution, managing timelines and resources.
  • Implement the local digital strategy across owned, earned, and paid channels, ensuring maximum visibility and reach.
  • Contribute to the centre's Marketing Plan, aligning retail energy, local priorities, and strategic programs with budget and resources.
  • Assist with management of marketing initiatives, including sourcing quotes, creating purchase orders and processing invoices.
  • Collaborate with agencies and suppliers to deliver high-quality creative assets on time and within budget.
  • Analyse insights and research data to understand customer needs and preferences.

We are looking for a confident, passionate, and self-motivated individual who thrives in a high-performing culture and has excellent communication skills.

Key Requirements:
  • Skilled in stakeholder engagement and relationship management, with strong negotiation and execution skills.
  • Experienced in marketing, including event management, brand management, digital and social media, and public relations.
  • Customer-focused, with the ability to make decisions, take accountability, and drive high-quality results.
  • Knowledgeable in customer experience, digital and social media, research, and analysis, with attention to detail.

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