Marketing & Business Development Associate

3 days ago

Melbourne, Victoria, Australia beBeeMarketing Full time $90,000 - $130,000
Marketing & Business Development Associate

We are seeking a seasoned Marketing & Business Development professional to spearhead our marketing campaigns and business development initiatives in Melbourne.

About the Role

The Marketing & BD Professional is a critical team member responsible for implementing our strategy within the Melbourne market. You will collaborate closely with senior stakeholders, external partners, and industry leaders to deliver effective marketing campaigns and drive business growth.

Responsibilities
  • Marketing Responsibilities:
    • Support the execution of national marketing campaigns, including events, webinars, EDMs, digital marketing, website management, social media engagement, and marketing collateral creation.
    • Work with the national service line BD manager to plan, design, and execute the national strategy.
    • Coordinate client events for local and national marketing & BD campaigns.
    • Develop internal and external communications in line with our firm guidelines.
    • Implement end-to-end client communications, including drafting, marketing automation campaign flows, and scheduling.
    • Support the Digital team with CRM integration and management using Marketo and ON24.
    • Collaborate with our in-house designer to develop high-quality collateral.
    • Manage photography processes and relationships with external photographers.
  • Business Development Responsibilities:
    • Support the development of proposals for high-value/strategic pursuits, including structuring, tailoring CVs, project managing internal team contributions, and attending pursuit and client meetings.
    • Assist in developing pitch presentation materials and lead training on proposal templates for EAs and Future Leaders.
    • Participate/lead training on SharePoint content and coach teams to utilize it for self-serve support.
    • Maintain tenders folders, including client testimonials and case studies.
    • Work with partners to develop prospect lists using LinkedIn Sales Navigator and Salesforce CRM.
    • Support the BDM to drive and track client activity using Salesforce CRM.
Requirements

Key Requirements:

  • Professional Services experience highly desired.
  • Degree qualifications in marketing or a related business discipline.
  • Experience in working on multi-channel content marketing campaigns.
  • Experience working with CRM systems highly regarded - we use Salesforce.
  • Strong skills in MS Office products - PowerPoint essential.
  • Experience with electronic mail software systems (marketing automation systems highly regarded).
  • Experience working with and managing multiple stakeholders, priorities that change, and competing deadlines.
Benefits

Award-Winning Team: Join our dynamic team and be part of an award-winning organization.

Personal Growth: Develop your skills and expertise in a supportive and collaborative environment.

Opportunities: Take advantage of career advancement opportunities and professional development programs.

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