Product Development Director
5 days ago
About the Company
ClearCompany is a renowned Australian food brand, famous for its delicious snacks that are a part of the fabric of Australian life. Our mission is to create a lasting impression on customers through engaging storytelling and innovative marketing solutions.
Job Description:
This Senior Brand Manager position is responsible for leading and managing the entire NPD & brand strategy for our Australian food brand. The successful candidate will be a seasoned marketer with experience in FMCG/food industry or similar, and a proven track record in senior brand management roles.
Responsibilities:
- Develop and execute comprehensive marketing strategies, balancing brand building and innovation, with a focus on launching new products in the ANZ market.
- Build strong relationships with internal stakeholders, external partners, and agencies to drive collaboration and achieve business objectives.
- Create actionable insights to inform marketing mix decisions, including New Product Development, Packaging, Pricing, and Promotion initiatives.
- Drive business growth and increase brand value through innovative marketing solutions.
Requirements:
- A tertiary qualification in Marketing or Business, with a proven track record in senior brand management roles.
- Experience in FMCG/food industry or similar, with a deep understanding of marketing principles.
- An adaptable nature, with the ability to influence key stakeholders and drive positive business outcomes.
- Strong communication skills, with a collaborative approach to team leadership and stakeholder engagement.
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