Strategic Campaign Leader

2 weeks ago

Sydney, New South Wales, Australia beBeeCampaign Full time $90,000 - $120,000
Account Manager Job Description">

We are seeking an experienced Account Manager to join our organization. This role is responsible for managing and developing campaigns that deliver business objectives and drive growth.

As a key member of our marketing team, you will be responsible for:

  • Managing and developing Flybuys activations including campaign setup and implementation, brief development, and post-campaign reviews.
  • Executing on the annual partner CRM strategy, including a multi-channel and multi-offer plan to support and deliver business objectives.
  • Working with the Commercial Manager to develop new campaign strategies to deliver partnership growth and best-in-industry campaigns for our members' returns.
  • Developing campaigns that deliver on strategic objectives while maintaining a growth mindset and best-in-class value proposition for our members.
  • Leading post-campaign analysis and measurements to ensure campaign offers are performing as expected against targets.
  • Presenting campaign results and findings as part of the partner quarterly reviews and cadence.
  • Developing and nurturing relationships with internal stakeholders in departments including marketing, analytics, operations, customer service, and finance to ensure seamless delivery of partnership objectives.
  • Building strong relationships and trust with external stakeholders, including partners.

Key Requirements">

To succeed in this role, you will need:

  • Tertiary qualifications in Business or Marketing or equivalent industry experience with 3-5 years of experience in campaign management.
  • Agile experience desirable.
  • Confident and highly adaptable to working autonomously and with occasional ambiguity.
  • Excellent project management/communication/presentation skills, well-organized, and detail-oriented.
  • Excellent time management with the ability to self-manage, prioritize workload, and escalate issues when required.
  • Experience in managing end-to-end campaigns, below-the-line practice ideals.
  • Ability to liaise at various stakeholder management levels with strong communication and presentation skills.
  • Effective influencer able to navigate internal and external organizations to build and leverage relationships.
  • Ability to generate and/or interpret data insights to drive campaign objectives.
  • Experience with EDM, programmatic, and social media marketing channels.
  • Strong understanding of retail category needs and requirements (desirable).
  • The capacity to work effectively and deliver high-quality outputs in a fast-paced environment.
  • Commercial awareness and financial competence with entrepreneurial drive and business savvy.
  • Naturally collaborative with a strong emphasis on building and leveraging relationships both internally and externally.
  • Able to present confidently to various audiences and handle multiple demands and competing priorities.

What We Offer">

We offer:

  • Flexible working options.
  • Two well-being days per year.
  • Volunteer leave.
  • Ongoing learning and development programs and opportunities.
  • My Coles and Wesfarmers team member discount card.
  • Be Well Programs - Mind/Body/Soul.
  • Quarterly All Team events.
  • Hybrid social events.
  • New starter kit merchandise.

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