
Digital Content Specialist
2 weeks ago
Baby bunting is Australia's largest nursery specialty retailer but we are a growing community dedicated to supporting parents through every step of their journey.
Our purpose is to share in the joy and provide support through the challenges of raising little ones by empowering parents to make the best choices for their families.
We are excited to announce a new opportunity to join our growing social media content team to help us better connect with new and existing customers and to provide content that truly supports them through their pregnancy and parenting journey
We are looking for someone who is passionate about social full of energy and ready to take ownership of our organic channels You will be responsible for supporting the day-to-day management of our organic social channels with a strong focus on content creation channel management and trend spotting especially across TikTok and Meta This is a hands-on role with plenty of room to grow contribute and shape our evolving content strategy.
Key Responsibilities:
- Creating and coordinating engaging content video reels stories static across our channels
- Helping implement our content calendar and supporting campaign rollouts
- Managing scheduling and publishing across TikTok Meta LinkedIn and more
- Supporting content shoots and working with internal teams and external creators
- Monitoring engagement spotting trends and community opportunities
- Reporting on performance and identifying ways to optimise content
What We Are Looking For:
- Experience in marketing or content role
- Hands-on experience creating TikTok and Reels content personal or in a business environment
- Fluent in social media platforms Meta TikTok LinkedIn
- Creative mindset with strong attention to detail
- Comfortable juggling multiple projects and deadlines
- Great communication and collaboration skills
- Proactive adaptable and eager to grow in a fast-paced team
- Degree in Marketing Communications or similar is desirable
Tools You Will Be Working With:
- Meta Business Manager TikTok & LinkedIn
- Microsoft Office Suite
- Monday.com for project management
- Canva & Adobe Suite animation editing skills a plus
Additional Information:
- This role involves regular travel within Victoria as well as interstate NZ travel for a few days at a time approximately twice per month
- A valid driver's license is essential
- Flexibility to work occasional weekends is required particularly during new store openings with time in lieu provided
What's In It For You:
- We are accelerating our growth across Australia and New Zealand when we grow you grow
- Training pathways designed to encourage personal growth and professional development
- Employee discount enjoy great savings across our range
- Family discount to support the people who matter most
- Paid parental leave for both primary and secondary carers
- Annual flu shots to help keep you healthy
- Hybrid working 3 days in the office 2 days from home for better balance
- A dynamic friendly team environment where you will be challenged and supported to achieve personal and business goals
- Access to our Employee Assistance Program for additional wellbeing support
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