Global Marketing Strategy Manager

1 week ago

Sydney, New South Wales, Australia beBeeMarketing Full time $120,000 - $180,000

Job Summary:

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The Global Marketing Strategy Manager is a senior leadership position responsible for leading the development and execution of a comprehensive global marketing strategy. This role includes creating annual marketing plans, driving product strategy, and overseeing Social and Influencer marketing.

Key Responsibilities:

- Develop and implement a strategic marketing plan for consistent brand growth.
- Lead the development of annual marketing plans, setting goals and key performance indicators (KPIs) in collaboration with the Leadership Team.
- Drive innovative marketing strategies for acquisition, engagement, and brand equity.
- Ensure a clear and consistent consumer focus, storytelling, and brand voice across all marketing touchpoints.
- Foster innovative thinking and generate new approaches.
- Track and analyze competitive activity and trends
- Increase awareness and interest in the brand, exceeding growth targets.
- Deliver a consistent cross-channel marketing experience.
- Lead the Marketing Team to achieve set targets.
- Provide clear direction, goals, and strategy for effective execution of marketing plans.
- Implement best-in-practice processes in a fast-paced fashion business.
- Lead the Social and Influencer Departments, overseeing strategy, processes, KPIs, and projects.
- Nurture, build, and retain a team focused on growth hacking and brand presence.
- Collaborate with key departments for streamlined communications.
- Manage campaign projects from pre-launch to post-launch reviews.
- Design, plan, and execute effective marketing campaigns with a strong brand message.
- Lead weekly campaign meetings for ideation and execution.
- Build and sustain a positive and highly engaged social community.
- Establish a framework for consistent brand voice and values in all communications.
- Managing performance metrics

Benefits:

- Generous compensation package and benefits
- Flexible work arrangements
- Innovative and progressive working environments, fun events and team building opportunities
- Opportunity to work for a brand with global reach and continuous growth

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