Lottery Digital Marketing Specialist

2 weeks ago

Brisbane, Queensland, Australia beBeeDigitalMarketing Full time $60,000 - $90,000

About this role: We are seeking a digital marketing specialist to help grow our sales channels for a lottery organization.

The successful candidate will have some experience in email marketing, be passionate about expanding their skills, and be keen to learn from senior marketers with diverse backgrounds and expertise.

This role focuses on engaging audiences, converting single ticket sales to subscriptions, and analysing data for better insights. You will share in the responsibility for the financial and operational success of the organisation.

As a digital marketing assistant, you will support various roles within the team and have opportunities to develop your skills in digital marketing.

Main responsibilities include:

  • Coordinate email and SMS marketing plans for the lottery organisation.
  • Support the growth and success of social media presence.
  • Work on subscription program value, supporter conversion, and implement elements of that strategy.
  • Provide support to the wider marketing team.

About you:

We are looking for someone with relevant experience and/or study in digital marketing, experience with email marketing, and strong communication skills.

Knowledge of contemporary marketing systems and tools is highly desirable, as is an understanding of data, metrics, and analysis.

You should also be able to work effectively as part of a multidisciplinary team and have a willingness to learn and develop as a digital marketer.

Key skills and qualifications:

  • Digital marketing experience or relevant study
  • Email marketing experience
  • Strong communication skills
  • Knowledge of marketing systems and tools
  • Data analysis skills

What we offer:

We offer a supportive working environment, opportunities for career development, and a competitive salary package.

Other information:

Please note that this role is subject to satisfactory references and background checks.

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