Digital Solutions Manager

6 days ago

Australia beBeeDigital Full time $54,010 - $89,355

Marketing Operations Coordinator

We're seeking a part-time Marketing Operations Coordinator to join our team, working onsite at our office in Spring Hill. In this role, you'll drive high-quality B2B leads and deliver targeted marketing campaigns for our innovative SaaS platform serving the steel building industry.

You'll work closely with our founders and leadership team to execute data-driven, creative marketing initiatives with a strong focus on lead generation, content creation, and campaign optimisation to grow our customer base in this specialized sector.

Main Responsibilities:

  • Meta Advertising (Facebook/Instagram): Plan, launch, and optimize paid campaigns, manage budgets, test creative, analyze performance, and scale successful campaigns
  • HubSpot Marketing Professional: Design and implement automated workflows, pipelines, and nurturing sequences, create and optimize forms, landing pages, campaign automation, and CRM dashboards, use HubSpot data for tracking, reporting, and refining lead generation efforts
  • Lead Generation via LinkedIn: Research, identify, and qualify high-value B2B leads in the steel building industry, use LinkedIn Sales Navigator to engage with target audiences and decision-makers, collaborate with sales teams to maintain a healthy, conversion-ready pipeline
  • SEO (Search Engine Optimisation): Conduct SEO audits and implement on-page and technical improvements, manage keyword strategy, backlinks, and organic performance tracking
  • Content Creation: Develop compelling short-form content for ads and social media (Reels, videos, photos, branded graphics), capture and edit mobile-first video content, ensure messaging is consistent and brand-aligned across all platforms

Requirements:

  • 2+ years' experience in a multi-channel digital marketing role
  • Proficient in HubSpot Marketing Professional, including workflow automation
  • Strong experience with Meta Business Suite for ad creation, optimization, and tracking
  • Skilled in LinkedIn Sales Navigator for B2B prospecting and lead generation
  • Experienced in SEO best practices and implementation
  • Confident in creating and editing engaging short-form content
  • Data-driven, proactive, and able to work independently while managing multiple priorities
  • Permanent resident status

Benefits:

  • Part-time role (hours negotiable, approx. 20-25 hrs/week)
  • Onsite position in Spring Hill (hybrid working arrangement available for the right person after a successful 6-month performance review)
  • A competitive pro-rata salary based on experience
  • Flexibility in work days/hours to fit around family work-life balance
  • The chance to work with a forward-thinking SaaS company in a niche B2B market

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