Automotive Content Director
2 days ago
We're seeking a seasoned Senior Content Strategist to champion editorial innovation and drive content excellence in the automotive sector.
Key Responsibilities:
- Lead a high-performing content team to deliver accurate, engaging, and actionable content that meets legal and ethical journalism standards.
- Drive content ideation, prioritisation, and performance optimisation using audience insights and engagement data.
- Oversee the creation and production of high-quality written, photographic, video, and social media content that resonates with our target audience.
- Provide clear editorial direction and constructive feedback to identify areas for improvement and upskill team members.
- Apply advanced SEO strategies to maximise visibility of content and stay ahead of emerging technologies and tools.
Qualifications:
- Tertiary qualification in journalism, communications, or a related field.
- Extensive experience in automotive journalism with a strong portfolio and deep knowledge of the automotive industry.
- Exceptional written and verbal communication skills, confident on-camera presence, and strong understanding of SEO best practices.
- A proven track record of leading and mentoring high-performing editorial teams and a desire to challenge the status quo to drive innovation and impact.
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